According to the U.S. Bureau of Labor Statistics, nearly 20% of small businesses fail by the end of their first year. If there is one thing that almost all small business owners struggle with, it would be marketing.
CHARGE is here to help. Our team of marketing experts have created worksheets, checklists and graphs to guide you through five key areas of marketing for small businesses.
Brand - (n) Who your business is and what it stands for. More than a logo or a font, a brand is the definition of your company.
A persona is the portrait of your ideal customer. When your personas come to life, your marketing does too.
Important aspects of digital marketing for small businesses include your website, local SEO and social media.